Interactive patient care leader selects award-winning PR agency to raise awareness in commercial and pediatric hospitals, government healthcare facilities and retail clinics.
SCOTTSDALE, Ariz. (May 17, 2017) — Amendola Communications, a nationally recognized public relations, content creation and marketing firm specializing in health care and health information technology (HIT), announced today that it has been selected as the agency of record for Maryland-based GetWellNetwork®, Inc. The partnership began with public relations in late 2016 and expanded earlier this year to include integrated marketing communications to advance greater awareness about the work of GetWellNetwork, the industry’s only true provider of cross-continuum patient engagement solutions.
“Amendola has an award-winning team of public relations and marketing experts and former health IT journalists, all with a wealth of health care technology experience,” said Laura Bramschreiber, vice president of marketing for GetWellNetwork. “Their exclusive focus on health care was an important factor in our decision to partner with them. Amendola was the clear choice given their depth of industry knowledge and connections, as well as their reputation for outstanding client service.”
Bramschreiber continued, “With Amendola’s deep understanding of the market, coupled with their close relationships with key media organizations, the GetWellNetwork story of how we help patients and families take a more active role in their health care journey, is being shared with a wider audience than ever before.”
GetWellNetwork helps leading health care systems create connections with patients in any setting, deliver insights to clinicians in real time, and transform care through an evidence-based model for patient engagement. The company’s open technology integrates with electronic health records and IT applications to extend the value of existing investments and expand the possibilities of care.
“Now that almost every hospital has an electronic health record, it’s about optimizing and improving care delivery. Our team is passionate about driving a deeper understanding in the industry about how GetWellNetwork helps providers use data to create powerful connections to enhance the patient experience and improve health outcomes across the entire care continuum,” said Jodi Amendola, CEO of Amendola Communications. “We look forward to partnering with GetWellNetwork to educate the market about the art of the possible when it comes to delivering truly patient-centered care to every man, woman and child, not just in this country but around the world.”