GetWellNetwork and Nucleus Medical Media Announce Patient Education Content Partnership

ATLANTA, Ga. and BETHESDA, Md. – June 21, 2017 – Nucleus Medical Media, Inc. has partnered with GetWellNetwork to distribute its medical animations to hospitals and healthcare providers throughout the United States and the Middle East. GetWellNetwork will offer these educational videos through its Interactive Patient Care (IPC) platform, offered via tablet or patient room television.

Nucleus’ highly specialized animations depict human anatomy, physiology, surgical procedures, and disease progressions. Animations include topics such as Knee ArthroscopyType 1 Diabetes, sexually transmitted diseases (including HIV and AIDS), and many more specialty topics. GetWellNetwork will distribute these animations to healthcare providers and their patients through its cross-continuum engagement platform, which educates and empowers patients across all care settings.

“Leveraging the clinically proficient and engaging library of educational materials that Nucleus offers will allow our clients to prescribe personalized content to patients, in turn resulting in greater outcomes and an unparalleled patient experience,” said Carrie Ivers, Chief Strategy Officer of GetWellNetwork.

Educating patients through the use of interactive video content has proven to be an effective educational tool in all care settings. In a recent study, 78 participants received either online videos or written education materials on the description and detection of melanoma. The online video group demonstrated significantly increased knowledge compared to those in the written education group.

“We are very excited about this new partnership,” said Ron Collins, CEO and co-founder of Nucleus Medical Media. “GetWellNetwork puts educational information in front of patients every day. Research shows that information presented visually is more likely to be understood and remembered. Our hope is that better educated patients will lead to better doctor-patient communication and reduced readmissions.”

GetWellNetwork plans to begin distributing Nucleus animation videos in July 2017.